크롤링 및 색인 생성과 관련하여 Google에 가장 자주 묻는 질문에 대한 답변을 모은 도움말입니다.
내 사이트가 Google에서 검색되도록 하려면 어떻게 해야 하나요?
크롤링과 색인 생성은 어느 정도 시간이 걸리며 여러 요인에 좌우되는 프로세스입니다. 일반적으로 URL의 크롤링 및 색인 생성 여부나 시기를 예측하거나 보장할 수 없습니다. Search Console에서 사이트의 색인 생성 현황을 확인할 때 'www' 및 'www가 아닌' 버전(예: 'www.example.com' 및 'example.com')의 확인이 모두 완료되었는지 살펴보세요. 사이트맵 파일을 사용하면 Google이 사이트를 파악하는 데 도움이 되지만 색인 생성이나 사이트의 순위 상승을 보장하지는 않습니다.
두 도메인에서 동일한 콘텐츠를 제공하고 있습니다. 두 도메인이 같은 사이트라고 Google에 어떻게 알릴 수 있나요?
301 리디렉션을 사용하여 트래픽을 대체 도메인(example2.org)에서 선호 도메인(example.com)으로 이동합니다. 이렇게 하면 항상 한 위치에서 내 콘텐츠를 찾으라고 Google에 알릴 수 있으므로 이 방법은 Google 및 다른 검색엔진에서 내 사이트를 올바르게 크롤링하고 사이트의 색인을 생성하는 가장 좋은 방법입니다. 순위 지정 요소(예: PageRank 또는 사이트로 들어오는 링크)는 301 리디렉션에서 제대로 전달됩니다. 도메인을 변경하는 경우 이전 관련 권장사항을 읽어 보세요.
사이트의 콘텐츠가 여러 URL로 색인이 생성된 경우 사이트 내 중복 콘텐츠가 있는 문제를 해결하면 일반적으로 크롤러가 업데이트된 콘텐츠를 더 빨리 찾을 수 있습니다.
웹사이트에서 PHP, ASP, CGI, JSP, CFM 등으로 만든 페이지를 사용합니다. 이러한 페이지도 색인을 생성할 수 있나요?
예. 이러한 기술이 특별한 플러그인이 설치되어 있거나 사용 설정되어 있지 않아도 브라우저에 표시되는 페이지를 제공한다면 일반적으로 Google은 아무 문제 없이 페이지를 크롤링하고 색인을 생성하고 순위를 지정할 수 있습니다. Google에서 별도로 선호하는 기술은 없으며, 크롤링이 가능하기만 하면 크롤링하거나, 색인을 생성하거나, 순위를 지정할 때 차이가 없습니다.
이전에 스팸 웹사이트와 연결되었던 도메인을 최근 구매했습니다. 스팸 기록이 현재 내 사이트에 아무 영향도 주지 않는다는 것을 확인하려면 어떻게 해야 하나요?
[[["이해하기 쉬움","easyToUnderstand","thumb-up"],["문제가 해결됨","solvedMyProblem","thumb-up"],["기타","otherUp","thumb-up"]],[["필요한 정보가 없음","missingTheInformationINeed","thumb-down"],["너무 복잡함/단계 수가 너무 많음","tooComplicatedTooManySteps","thumb-down"],["오래됨","outOfDate","thumb-down"],["번역 문제","translationIssue","thumb-down"],["샘플/코드 문제","samplesCodeIssue","thumb-down"],["기타","otherDown","thumb-down"]],["최종 업데이트: 2025-08-04(UTC)"],[[["\u003cp\u003eGoogle's crawling and indexing processes take time and aren't guaranteed, but submitting a sitemap can help Google learn about your site.\u003c/p\u003e\n"],["\u003cp\u003eCommon reasons for a site not being indexed include newness, poor linking from other sites, website design hindering crawling, temporary unavailability, or violations of Google's guidelines.\u003c/p\u003e\n"],["\u003cp\u003eUsing a 301 redirect is the best way to consolidate content on multiple domains and ensure proper crawling and indexing.\u003c/p\u003e\n"],["\u003cp\u003eDuplicate content is generally not penalized, but there are steps to address it if it's a concern, such as using canonical tags or consolidating content.\u003c/p\u003e\n"],["\u003cp\u003eGoogle does not favor subfolders over subdomains or vice versa; choose the site structure that is easiest for you to manage.\u003c/p\u003e\n"]]],["Google crawls and indexes sites to include them in search results. Indexing takes time and isn't guaranteed. Key actions include verifying both \"www\" and \"non-www\" versions in Search Console, using sitemaps (though not a guarantee for indexing), and requesting recrawls. Common indexing issues include newness, poor website design, blocked crawling, temporary unavailability, or past spam associations. Duplicate content is generally not penalized, but 301 redirects can consolidate multiple domains. Content hosting should be direct, not using frames.\n"],null,["# FAQ: Google Search Crawling And Indexing | Google Search Central\n\nGoogle Search crawling and indexing FAQ\n=======================================\n\n\nThis article brings together answers to the questions about crawling and indexing that we at\nGoogle hear most often.\n\nHow do I get my site into Google?\n---------------------------------\n\n[Crawling](/search/docs/fundamentals/how-search-works#crawling) and [indexing](/search/docs/fundamentals/how-search-works#indexing)\nare processes that take some time and rely on many factors. In general, we cannot make\npredictions or guarantees about when or if your URLs will be crawled or indexed. When\nlooking at your site's indexing in Search Console, make sure that you have both the \"www\" and the\n\"non-www\" versions (like \"www.example.com\" and \"example.com\") verified. Keep in mind that while a\n[sitemap file](/search/docs/crawling-indexing/sitemaps/overview) can help us learn about\nyour site, it does not guarantee indexing or increase your site's ranking.\n\n\nLearn how to [get your site on Google](/search/docs/fundamentals/get-on-google).\n\nWhy isn't my site indexed?\n--------------------------\n\n\nIn general, the most common reason that a site is not indexed is because it's just too new; be\npatient and [ask Google to crawl and index it](/search/docs/crawling-indexing/ask-google-to-recrawl).\n\n\nHere are the other common reasons why a website or parts of a website might not be indexed yet:\n\n- A website might not be well connected through multiple links from other sites on the web.\n- The design of the website might make crawling and indexing difficult. Maybe the site itself is even explicitly [blocking crawling or indexing](/search/docs/crawling-indexing/control-what-you-share)?\n- Perhaps it was temporarily unavailable when we attempted to crawl? You might find [crawl errors](https://support.google.com/webmasters/answer/7440203) in Search Console in this case.\n- Verify that the website complies with our [Search Essentials](/search/docs/essentials) and hasn't been [hacked](/search/docs/monitor-debug/security/malware) or otherwise modified by a third party.\n- In very rare cases, it might be that content previously hosted on a domain name is causing issues. In this case, you may wish to submit a [reconsideration request](https://support.google.com/webmasters/answer/35843) detailing the change of content and ownership.\n- If the website recently moved to a different address, make sure that you follow our [guidelines for moving a site](/search/docs/crawling-indexing/site-move-with-url-changes).\n- It's possible that a previous owner or someone else with access to the website [requested removal through Search Console](https://support.google.com/webmasters/answer/156412). You can cancel these requests by using the [Removals Tool](https://support.google.com/webmasters/answer/9689846).\n\n\nFor more information, check out [Why is my page missing from Google Search?](https://support.google.com/webmasters/answer/7474347).\n\nI have the same content available on two domains. How do I tell Google\nthat the two domains are the same site?\n--------------------------------------------------------------------------------------------------------------\n\n\nUse a `301` redirect to direct traffic from the alternative domain (example2.org) to your\npreferred domain (example.com). This tells Google to always look for your content in one\nlocation, and is the best way to ensure that Google (and other search engines) can crawl\nand index your site correctly. Ranking signals (such as PageRank or incoming links) will\nbe passed appropriately across `301` redirects. If you're changing domains, read about the\n[best practices for making the move](/search/docs/crawling-indexing/site-move-with-url-changes).\n\nDo I have duplicate content? Am I being penalized for it? What should I do about it?\n------------------------------------------------------------------------------------\n\nGenerally, duplicate content is **not** a violation of\n[Google's spam policies](/search/docs/essentials/spam-policies). For more\ninformation, read our article on\n[Demystifying the \"duplicate content penalty\"](/search/blog/2008/09/demystifying-duplicate-content-penalty).\nIf you're still concerned or want to know more, read these articles:\n\n- [Dealing with duplicate content](/search/blog/2006/12/deftly-dealing-with-duplicate-content)\n- [Duplicate content caused by URL parameters](/search/blog/2007/09/google-duplicate-content-caused-by-url)\n- [Duplicate content caused by scrapers](/search/blog/2008/06/duplicate-content-due-to-scrapers)\n- [Reunifying duplicate content on your website](/search/blog/2009/10/reunifying-duplicate-content-on-your)\n- [Duplicate content and multiple site issues](/search/blog/2009/09/duplicate-content-and-multiple-site)\n- [Define a canonical page for similar or duplicate pages](/search/docs/crawling-indexing/consolidate-duplicate-urls)\n- [Handling cross-domain duplication](/search/blog/2009/12/handling-legitimate-cross-domain)\n\nIs it better to use subfolders or subdomains?\n---------------------------------------------\n\n\nYou should choose whatever is easiest for you to organize and manage. From an indexing\nand ranking perspective, Google doesn't have a preference.\n\nDoes validating my site's code (with a tool such as the W3C validator) help my\nsite's ranking in Google?\n--------------------------------------------------------------------------------------------------------\n\nNo, at least not directly. However, cleaning up your HTML makes your site\n[render better in a\nvariety of browsers](/search/docs/advanced/guidelines/browser-compatibility) and more accessible.\n\nI'm using a hosting service for my site that uses frames,\n\"masked redirects\", or \"masked forwarding\". Will this affect my site's crawling, indexing,\nor ranking?\n----------------------------------------------------------------------------------------------------------------------------------------------------------------\n\nWe recommend always hosting your content directly using your domain name. Using a\nforwarding service that uses frames will generally make crawling, indexing, and ranking\nof your content using your domain name impossible.\n\nI changed some text on my pages. Why isn't it updated in search results?\n------------------------------------------------------------------------\n\nCrawling and indexing of pages within a website can take some time. While there's no\nway to force an update, here are some tips that may help to speed this process up:\n\n- Ask Google to [recrawl your URLs](/search/docs/crawling-indexing/ask-google-to-recrawl).\n- If you are using a [sitemap file](https://sitemaps.org/), make sure to update the [last modification date](https://www.sitemaps.org/protocol.html).\n- If your site's content is indexed with multiple URLs, [resolving the duplicate content issue within your site](/search/blog/2009/10/reunifying-duplicate-content-on-your) will generally allow crawlers to find updated content quicker.\n\nMy website uses pages made with PHP, ASP, CGI, JSP, CFM, etc. Will these still get indexed?\n-------------------------------------------------------------------------------------------\n\nYes! Provided these technologies serve pages that are visible in a browser, without\nspecial plugins installed or enabled, Google will generally be able to crawl, index,\nand rank them without problems. We have no preference; they're all equivalent in terms\nof crawling, indexing, and ranking, as long as we can crawl them.\n\nI recently purchased a domain\nthat was previously associated with a spammy website. What can I do to make sure that\nspammy history doesn't affect my site now?\n--------------------------------------------------------------------------------------------------------------------------------------------------------------\n\n[Verify your site in Search Console](https://support.google.com/webmasters/answer/9008080),\nthen check to see if there's a manual action in the\n[Manual Actions report](https://support.google.com/webmasters/answer/9044175)."]]
