Structured Data - v4.2 - YouTube Ad

  • This SDF version is outdated and users should migrate to SDF v7 for continued use of structured data files.

  • This documentation should only be referenced for previously-generated files and provides details on the structure and fields used in those files.

  • The documentation outlines the required and optional fields for defining Ads, including their properties like IDs, status, URLs, and tracking information.

  • DCM Tracking Ads can be updated or removed by specifying or omitting respective DCM Tracking fields.

  • Specific fields are required for Video Discovery Ads, such as headline, description, thumbnail, and landing page.

See the overview for an explanation of format.

FieldRequiredTypeWritableDescription
Ad IdRequired only when editing existing AdsintegerNoNumeric ID value of the ad group ad. If left blank a new Ad will be created and a unique ID will be assigned.
Ad Group IdYesintegerNoNumeric ID value of the parent ad group. You can specify a custom identifier (for example, "ext[custom ad group ID]") for an Ad Group that you are creating at the same time as this Ad.
NameYesstringYesThe name of the entry.
StatusYesstringYesThe status setting for the entry.
  • Active
  • Paused
  • Deleted
Video IdYesstringYesThe YouTube video ID
Display URLYes for In-stream and BumperstringYesThe ad display URL
Landing Page URLYes for In-stream and BumperstringYesThe ad landing page URL
DCM Tracking - Placement IdRequired only when updating DCM Tracking AdintegerYesNumeric ID value of DCM placement for the corresponding tracking ad.
To remove a DCM Tracking Ad, leave the three columns DCM Tracking - Placement ID, DCM Tracking - Ad ID and DCM Tracking - Creative ID blank.
DCM Tracking - Ad IdRequired only when updating DCM Tracking AdintegerYesNumeric ID value of DCM Ad for the corresponding tracking ad.To remove a DCM Tracking Ad, leave the three columns DCM Tracking - Placement ID, DCM Tracking - Ad ID and DCM Tracking - Creative ID blank.
DCM Tracking - Creative IdRequired only when updating DCM Tracking AdintegerYesNumeric ID value of the creative for the corresponding tracking ad.To remove a DCM Tracking Ad, leave the three columns DCM Tracking - Placement ID, DCM Tracking - Ad ID and DCM Tracking - Creative ID blank.
Click Tracker URLNostringYesThe ad click tracker URL
In-stream Custom ParametersNostring, list of listsYesThe click tracker URL custom parameters. Format = (name1; value1;); (name2; value2;); etc.
Video Discovery Video ThumbnailYes for Video DiscoverystringYesThe video thumbnail to use for video discovery ads
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Video Discovery HeadlineYes for Video DiscoverystringYesThe discovery ad headline text
Video Discovery Description 1Yes for Video DiscoverystringYesThe discovery ad description 1 text
Video Discovery Description 2Yes for Video DiscoverystringYesThe discovery ad description 2 text
Video Discovery Landing PageYes for Video DiscoverystringYesThe discovery ad landing page