Kebijakan dan pembatasan
Tetap teratur dengan koleksi
Simpan dan kategorikan konten berdasarkan preferensi Anda.
Halaman ini menjelaskan kebijakan yang harus Anda patuhi untuk berpartisipasi dalam
program listingan kendaraan. Perhatikan bahwa kebijakan ini dapat diperbarui
kapan saja.
Ringkasan
Saat Google mengevaluasi feed Anda, kami mengecualikan setiap kendaraan yang tidak menyertakan kolom wajib diisi yang tercantum dalam Spesifikasi feed atau yang melanggar kebijakan di halaman ini. Selain itu, kami dapat mengecualikan seluruh
dealer yang melanggar kebijakan di bawah, atau jika inventaris tidak lengkap
saat kami membandingkannya dengan situs dealer.
Kebijakan dealer
Kebijakan kendaraan
- Hanya sertakan kendaraan dengan
Nomor Identifikasi Kendaraan yang valid:
- Suku cadang, aksesori, ban, dan servis kendaraan tidak didukung.
- Lelang kendaraan dan harga lelang tidak didukung.
- Kendaraan yang tersedia untuk disewa, disewakan, atau berlangganan tidak didukung.
- Contoh jenis kendaraan yang didukung: mobil penumpang dan truk, RV, ATV,
sepeda motor, trailer.
- Hanya sertakan inventaris kendaraan yang dijual langsung dari dealer.
Kendaraan dari penjual pribadi, individu, atau broker mobil tidak
diizinkan.
- Jika kendaraan tidak berada di dealer, tandai kendaraan sebagai
IN_TRANSIT atau SHIP_TO_STORE. Lihat
vehicle_fulfillment.
Kebijakan gambar
Untuk mendapatkan pengalaman menonton terbaik di layar besar dan kecil, kami memerlukan gambar
berkualitas tinggi yang menampilkan kendaraan yang dijual dengan sedikit latar belakang. Hanya
sediakan gambar yang boleh Anda bagikan untuk digunakan oleh Google.
Spesifikasi Gambar
| Atribut |
Persyaratan |
| Format File |
JPEG (.jpg atau .jpeg) atau PNG (.png) |
| Dimensi Minimum |
256 x 256 piksel (yang direkomendasikan 800 x 600) |
| Ukuran gambar maksimum |
64 megapiksel |
| Ukuran file maksimum |
16 MB |
| Rasio aspek yang direkomendasikan |
4:3 |
Masalah kualitas gambar
Jenis gambar berikut akan dikecualikan:
- Gambar dengan visual yang tidak pantas atau sensitif.
- Gambar yang tidak dapat di-crawl oleh Google.
Meskipun gambar mungkin tidak dikecualikan karena alasan di bawah, kami telah menerima masukan dari pengguna
bahwa gambar tersebut tidak berkontribusi terhadap pengalaman pengguna yang baik dan dapat berdampak negatif
terhadap performa listingan kendaraan Anda. Sebaiknya hindari jenis gambar
ini untuk mendapatkan hasil terbaik. Google dapat menggunakan solusi teknis, seperti
yang dijelaskan dalam Penyempurnaan gambar otomatis,
untuk mengubah gambar ini agar lebih konsisten dengan pedoman kami.
- Gambar yang tidak memiliki URL yang stabil.
- Gambar yang memiliki watermark atau overlay.
- Gambar placeholder yang tidak menampilkan kendaraan yang tersedia untuk dijual.
- Gambar stok, terutama gambar yang tidak menampilkan eksterior kendaraan yang benar (misalnya, warna, model, dll.)
Lihat dokumentasi ini
tentang cara memperbaiki masalah gambar.
Kendaraan tanpa gambar mungkin akan diberi peringkat lebih rendah di Google. Karena alasan ini, meskipun gambar kendaraan tidak wajib, sebaiknya upload gambar berkualitas tinggi untuk setiap kendaraan.
Kebijakan harga
Kami ingin menampilkan harga serendah mungkin yang tersedia untuk umum untuk semua
konsumen. Setiap diskon yang ditampilkan harus berlaku untuk semua konsumen. Misalnya, jangan sertakan diskon veteran.
Jika Anda hanya ingin menampilkan harga MSRP untuk kendaraan baru, masukkan harga MSRP
di kolom price dan vehicle_msrp.
Kami mengecualikan kendaraan dengan harga di luar rentang harga yang kami perkirakan, berdasarkan kendaraan serupa yang tersedia untuk dijual.
Kebijakan jarak tempuh
Kami mengecualikan kendaraan baru dengan jarak lebih dari 20.000 mil.
Produk Profil Bisnis
Kami menyembunyikan Produk Profil Bisnis saat menampilkan listingan
kendaraan di Profil Bisnis.
Dapatkah kami mengaktifkan listingan kendaraan dan Produk di Profil Bisnis kami?
Pengguna kami merasa bingung karena melihat dua modul yang serupa berdampingan satu sama lain.
Selain itu, listingan kendaraan secara konsisten memiliki rasio interaksi
yang jauh lebih tinggi dibandingkan dengan Produk, sehingga kami yakin listingan tersebut memberikan
pengalaman terbaik kepada pengguna saat menelusuri kendaraan.
Kecuali dinyatakan lain, konten di halaman ini dilisensikan berdasarkan Lisensi Creative Commons Attribution 4.0, sedangkan contoh kode dilisensikan berdasarkan Lisensi Apache 2.0. Untuk mengetahui informasi selengkapnya, lihat Kebijakan Situs Google Developers. Java adalah merek dagang terdaftar dari Oracle dan/atau afiliasinya.
Terakhir diperbarui pada 2025-07-25 UTC.
[[["Mudah dipahami","easyToUnderstand","thumb-up"],["Memecahkan masalah saya","solvedMyProblem","thumb-up"],["Lainnya","otherUp","thumb-up"]],[["Informasi yang saya butuhkan tidak ada","missingTheInformationINeed","thumb-down"],["Terlalu rumit/langkahnya terlalu banyak","tooComplicatedTooManySteps","thumb-down"],["Sudah usang","outOfDate","thumb-down"],["Masalah terjemahan","translationIssue","thumb-down"],["Masalah kode / contoh","samplesCodeIssue","thumb-down"],["Lainnya","otherDown","thumb-down"]],["Terakhir diperbarui pada 2025-07-25 UTC."],[[["\u003cp\u003eThis page outlines the policies dealerships must adhere to for participating in Google's vehicle listings program, including requirements for dealership verification, vehicle data, images, and pricing.\u003c/p\u003e\n"],["\u003cp\u003eDealerships must have a verified Google Business Profile with the 'vehicle_dealer' Place type and be located in a supported country to be eligible for the program.\u003c/p\u003e\n"],["\u003cp\u003eVehicles listed must have a valid VIN, be for sale directly by the dealership, and accurately reflect their location and condition (e.g., IN_TRANSIT, SHIP_TO_STORE).\u003c/p\u003e\n"],["\u003cp\u003eImages should be high-quality, accurately represent the vehicle, and adhere to specified format, size, and content guidelines to ensure a positive user experience.\u003c/p\u003e\n"],["\u003cp\u003ePricing should reflect the lowest publicly available price, and new vehicles with over 20,000 miles are excluded from the program.\u003c/p\u003e\n"]]],["Dealerships must have a verified Google Business Profile with the `vehicle_dealer` place type in a supported country (currently U.S. and territories). Only valid vehicles for sale directly from the dealership are allowed, excluding rentals, auctions, and private sellers. Vehicles must have a valid VIN. High-quality images are strongly recommended, with specified formats, dimensions, and no watermarks. Pricing should be publicly available to all consumers, and new vehicles cannot exceed 20,000 miles.\n"],null,["# Policies and restrictions\n\nThis page describes policies that you must comply with to participate in the\nvehicle listings program. Be aware that these policies can be updated at any\ntime.\n\nOverview\n--------\n\nWhen Google evaluates your feed, we exclude individual vehicles that don't\ninclude any of the required fields listed in the\n[Feed specification](/vehicle-listings/reference/feed-specification) or that\nviolate the policies on this page. Additionally, we might exclude entire\ndealerships that violate the policies below, or if the inventory is incomplete\nwhen we compare it to the dealership's website.\n\nDealership policies\n-------------------\n\n- The dealership must have a claimed and verified Business Profile on Google. See [How to verify your business on Google](https://support.google.com/business/answer/7107242).\n- The Business Profile must have the Place type [`vehicle_dealer`](/maps/documentation/places/web-service/supported_types). See [How to choose a category for your Business Profile](https://support.google.com/business/answer/7249669/choose-a-business-category-computer).\n- The dealership must be based in a country where the vehicle listings program is supported, which is currently limited to the U.S. \\& U.S. territories.\n\nVehicle policies\n----------------\n\n- Only include vehicles with a valid [Vehicle Identification Number](/vehicle-listings/reference/feed-specification#vin):\n - Vehicle parts, accessories, tires, and services are not supported.\n - Vehicle auctions and auction pricing are not supported.\n - Vehicles available for rent, lease or subscription are not supported.\n - Examples of supported vehicle types: passenger cars and trucks, RV, ATV, motorcycles, trailers.\n- Only include vehicle inventory for sale directly from the dealership. Vehicles from private sellers, individuals, or auto brokers are not permitted.\n- If a vehicle isn't located at the dealership, mark the vehicle as `IN_TRANSIT` or `SHIP_TO_STORE`. See [vehicle_fulfillment](/vehicle-listings/reference/feed-specification#vehicle_fulfillment).\n\nImage policies\n--------------\n\nFor the best viewing experience on both large and small screens, we require high\nquality images that show the vehicle for sale with minimal background. Only\nprovide images that you're permitted to share for use by Google.\n\n### Image Specifications\n\n| Attribute | Requirement |\n|--------------------------|---------------------------------------------|\n| File Formats | JPEG (`.jpg` or `.jpeg`) or PNG (`.png`) |\n| Minimum Dimensions | 256 x 256 pixels (recommended is 800 x 600) |\n| Maximum image size | 64 megapixels |\n| Maximum file size | 16 MB |\n| Recommended aspect ratio | 4:3 |\n\n### Image quality issues\n\nThe following types of images will be excluded:\n\n- Images with inappropriate or sensitive visuals.\n- Images that can't be crawled by Google.\n\nWhile images may not be excluded for the reasons below, we've heard from users\nthat they do not contribute to a good user experience and could negatively\nimpact your vehicle listings performance. We recommend avoiding these types of\nimages for best results. Google may utilize technical solutions, like the ones\ndescribed in [Automatic image improvements](/vehicle-listings/integration-process/image-improvements),\nto modify these images to be more consistent with our guidelines.\n\n- Images that don't have stable URLs.\n- Images that have watermarks or overlays.\n- Placeholder images which don't show the vehicle available for sale.\n- Stock images, especially those which don't show the correct vehicle exterior (for example, color, model, etc.)\n\nPlease refer to this [documentation](/vehicle-listings/support/how-to-fix#how_to_fix_invalid_image)\nabout how to fix image issues.\n\nVehicles without images might be ranked lower on Google. For this reason, although vehicle images aren't required, we strongly recommend uploading high quality images for every vehicle.\n\nPrice policies\n--------------\n\nWe want to show the lowest possible price that is publicly available to all\nconsumers. Any discount shown needs to apply to all consumers. For instance,\ndon't include veterans discounts.\n\nIf you would like to show only MSRP prices for a new vehicle, put the MSRP price\nin both the `price` and `vehicle_msrp` fields.\n\nWe exclude vehicles with prices that fall outside of the range of prices that we\nexpect, based on similar vehicles that are available for sale.\n\nMileage policy\n--------------\n\nWe exclude any new vehicle with more than 20,000 miles.\n\nBusiness Profile Products\n-------------------------\n\nWe hide the [Business Profile Products](https://support.google.com/business/answer/9124203) when showing vehicle\nlistings on Business Profiles.\n\n### Can we enable both vehicle listings and Products on our Business Profile?\n\nOur users found it confusing to see two similar modules next to each other.\nAdditionally, vehicle listings consistently have significantly higher\ninteraction rate compared to Products, so we believe it provides users with the\nbest experience when searching for vehicles."]]
