IMA SDKs make it easy to integrate multimedia ads into your websites and apps. IMA SDKs can request ads from any VAST-compliant ad server and manage ad playback in your apps. With IMA DAI SDKs, apps make a stream request for ad and content video—either VOD or live content. The SDK then returns a combined video stream, so that you don't have to manage switching between ad and content video within your app.
- To learn how to build a receiver app, which handles communication between the sender app and the receiver device, see the HTML Receiver App guide.