No Google Shopping, os lances são definidos em grupos de produtos, não em palavras-chave. Para mais informações sobre práticas de lances, consulte Criar e otimizar campanhas do Shopping.
[[["Fácil de entender","easyToUnderstand","thumb-up"],["Meu problema foi resolvido","solvedMyProblem","thumb-up"],["Outro","otherUp","thumb-up"]],[["Não contém as informações de que eu preciso","missingTheInformationINeed","thumb-down"],["Muito complicado / etapas demais","tooComplicatedTooManySteps","thumb-down"],["Desatualizado","outOfDate","thumb-down"],["Problema na tradução","translationIssue","thumb-down"],["Problema com as amostras / o código","samplesCodeIssue","thumb-down"],["Outro","otherDown","thumb-down"]],["Última atualização 2024-06-26 UTC."],[[["Shopping campaigns utilize ad groups for structuring bids and applying features like bid adjustments and negative keywords."],["Bids in Shopping campaigns are assigned to product groups within ad groups, not keywords, influencing product visibility in search results."],["Products can be organized within ad groups using product groups, categorized by attributes like brand, item ID, or product type, allowing for granular campaign control."],["You can manage ad groups manually through the Google Ads UI or programmatically via the Google Ads API, providing flexibility in campaign setup and management."],["If a product is included in multiple ad groups within the same campaign, the highest bid among those ad groups will be used to determine its ranking in auction."]]],[]]