rocket Meet Merchant API - কেনাকাটার জন্য সামগ্রী API-এর অফিসিয়াল উত্তরসূরি৷
update নতুন বৈশিষ্ট্য, বাগ ফিক্স এবং মার্চেন্ট এপিআই-এর আপডেটের সর্বশেষ তথ্য পান ।
point_of_sale Google-এ আপনার ব্যবসা এবং পণ্যগুলি কীভাবে পরিচালনা করবেন এবং কীভাবে ডেটা, অন্তর্দৃষ্টি, এবং স্কেলে অনন্য ক্ষমতাগুলিতে প্রোগ্রাম্যাটিক অ্যাক্সেস পাবেন তা জানুন। আজই মার্চেন্ট API দিয়ে শুরু করুন!
[[["সহজে বোঝা যায়","easyToUnderstand","thumb-up"],["আমার সমস্যার সমাধান হয়েছে","solvedMyProblem","thumb-up"],["অন্যান্য","otherUp","thumb-up"]],[["এতে আমার প্রয়োজনীয় তথ্য নেই","missingTheInformationINeed","thumb-down"],["খুব জটিল / অনেক ধাপ","tooComplicatedTooManySteps","thumb-down"],["পুরনো","outOfDate","thumb-down"],["অনুবাদ সংক্রান্ত সমস্যা","translationIssue","thumb-down"],["নমুনা / কোড সংক্রান্ত সমস্যা","samplesCodeIssue","thumb-down"],["অন্যান্য","otherDown","thumb-down"]],["2025-09-03 UTC-তে শেষবার আপডেট করা হয়েছে।"],[[["\u003cp\u003eeCommerce conversion tracking allows for calculating ROI and profit to optimize ad spending.\u003c/p\u003e\n"],["\u003cp\u003eTracking ensures data transparency and accuracy for reconciliation and order value analysis.\u003c/p\u003e\n"],["\u003cp\u003eConversion data provides insights into product and category-specific sales conversions.\u003c/p\u003e\n"],["\u003cp\u003eConversions can be tracked manually by linking Google Analytics or setting up website conversion tracking.\u003c/p\u003e\n"],["\u003cp\u003eGoogle Ads API enables automatic conversion tracking implementation.\u003c/p\u003e\n"]]],[],null,["# Conversion tracking\n\nSummary\n-------\n\nConversion tracking is an important part of eCommerce advertising for the\nfollowing areas:\n\nReporting\n: You can use conversion tracking to calculate and compare [return on\n investment (ROI)](https://support.google.com/google-ads/answer/14090) and [profit](https://support.google.com/google-ads/answer/6167140) to help you decide where to focus\n advertising spend.\n\nTransparency\n: You might incorrectly estimate your total or average order value\n if you don't have accurate data or don't explore available data. Tracking\n helps ensure data is available for reconciliation purposes.\n\nOptimization\n: Order values differ depending on the product or category. Conversion tracking\n helps you understand how certain groups convert into sales.\n\nSee [About conversion tracking](https://support.google.com/google-ads/answer/1722022) and [Conversions](/google-ads/api/docs/conversions/overview) for more information.\n\nManual steps\n------------\n\nHere are two ways you can track conversions:\n\n- [Link a Google Analytics (Universal Analytics) property to Google Ads](https://support.google.com/google-ads/answer/1704341) then\n [Import Google Analytics conversions into Google Ads](https://support.google.com/google-ads/answer/2375435).\n\n For details of setting up eCommerce tracking in Analytics, see [Set up\n Ecommerce Tracking](https://support.google.com/analytics/answer/1009612).\n- [Set up conversion tracking for your website](https://support.google.com/google-ads/answer/6095821) with one of the following\n tutorials:\n\n - [Use Tag Manager to deploy Google Ads conversion tags](https://support.google.com/tagmanager/answer/6105160)\n - [Add a conversion tag to your website](https://support.google.com/google-ads/answer/6331314)\n\nGoogle Ads also provides the ability to import offline conversions. See [About\noffline conversion imports](https://support.google.com/google-ads/answer/2998031) for more details.\n\nAutomatic steps\n---------------\n\nFor information on how to implement conversion tracking through Google Ads API,\nsee [Create Conversion Actions](/google-ads/api/docs/conversions/create-conversion-actions) and use our [code sample](/google-ads/api/samples/add-conversion-action)."]]