AI-generated Key Takeaways
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RateType describes the type of event an advertiser pays for and corresponds to the LineItem.costType field.
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RateType is part of the
https://www.google.com/apis/ads/publisher/v202505namespace. -
The possible enumeration values for RateType include CPM, CPD, VCPM, CPM_IN_TARGET, and UNKNOWN, each representing a different revenue calculation method.
Describes the type of event the advertiser is paying for. The values here correspond to the values for the LineItem.costType field.
- Namespace
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https://www.google.com/apis/ads/publisher/v202505
| Enumeration | Description |
|---|---|
CPM
|
The rate applies to cost per mille (CPM) revenue. |
CPD
|
The rate applies to cost per day (CPD) revenue. |
VCPM
|
The rate applies to Active View viewable cost per mille (vCPM) revenue. |
CPM_IN_TARGET
|
The rate applies to cost per mille in-target (CPM In-Target). |
UNKNOWN
|
The value returned if the actual value is not exposed by the requested API version. |