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TargetImpressionShare

An automated bidding strategy that sets bids so that a certain percentage of search ads are shown at the top of the first page (or other targeted location).

JSON representation
{
  "location": enum (TargetImpressionShareLocation),
  "locationFractionMicros": string,
  "cpcBidCeilingMicros": string
}
Fields
location

enum (TargetImpressionShareLocation)

The targeted location on the search results page.

locationFractionMicros

string (int64 format)

The desired fraction of ads to be shown in the targeted location in micros. E.g. 1% equals 10,000.

cpcBidCeilingMicros

string (int64 format)

The highest CPC bid the automated bidding system is permitted to specify. This is a required field entered by the advertiser that sets the ceiling and specified in local micros.