PageOnePromoted

An automated bidding strategy which sets CPC bids to target impressions on page one, or page one promoted slots on google.com. This strategy is deprecated.

Fields

strategy_goal

PageOnePromotedStrategyGoal

The strategy goal of where impressions are desired to be shown on search result pages.

cpc_bid_ceiling_micros

Int64Value

Maximum bid limit that can be set by the bid strategy. The limit applies to all keywords managed by the strategy.

bid_modifier

DoubleValue

Bid multiplier to be applied to the relevant bid estimate (depending on the strategy_goal) in determining a keyword's new CPC bid.

only_raise_cpc_bids

BoolValue

Whether the strategy should always follow bid estimate changes, or only increase. If false, always sets a keyword's new bid to the current bid estimate. If true, only updates a keyword's bid if the current bid estimate is greater than the current bid.

raise_cpc_bid_when_budget_constrained

BoolValue

Whether the strategy is allowed to raise bids when the throttling rate of the budget it is serving out of rises above a threshold.

raise_cpc_bid_when_quality_score_is_low

BoolValue

Whether the strategy is allowed to raise bids on keywords with lower-range quality scores.