campaign_group

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A campaign group.

Attributed resources
customer

Fields from the above resources may be selected along with this resource in your SELECT and WHERE clauses. These fields will not segment metrics in your SELECT clause.

Fields/Segments/Metrics

This page shows all metrics and segments that can be put in the same SELECT clause as the fields of campaign_group. However, when you specify campaign_group in the FROM clause, some metrics and segments cannot be used. Use the following filter to show only the fields that can be used when campaign_group is specified in the FROM clause.

Is campaign_group specified in the FROM clause of your query?

 Resource fields
id
name
resource_name
status
 Segments
ad_destination_type
date
device
hour
month
quarter
week
year
 Metrics
average_cost
average_cpv
conversions
cost_per_conversion
interaction_rate
interactions

campaign_group.id

Field descriptionOutput only. The ID of the campaign group.
CategoryATTRIBUTE
Data TypeINT64
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

campaign_group.name

Field descriptionThe name of the campaign group. This field is required and should not be empty when creating new campaign groups. It must not contain any null (code point 0x0), NL line feed (code point 0xA) or carriage return (code point 0xD) characters.
CategoryATTRIBUTE
Data TypeSTRING
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

campaign_group.resource_name

Field descriptionImmutable. The resource name of the campaign group. Campaign group resource names have the form: customers/{customer_id}/campaignGroups/{campaign_group_id}
CategoryATTRIBUTE
Data TypeRESOURCE_NAME
Type URLN/A
FilterableTrue
SelectableTrue
SortableFalse
RepeatedFalse

campaign_group.status

Field descriptionThe status of the campaign group. When a new campaign group is added, the status defaults to ENABLED.
CategoryATTRIBUTE
Data Type
Type URLgoogle.ads.googleads.v10.enums.CampaignGroupStatusEnum.CampaignGroupStatus
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.ad_destination_type

Field descriptionAd Destination type.
CategorySEGMENT
Data Type
Type URLgoogle.ads.googleads.v10.enums.AdDestinationTypeEnum.AdDestinationType
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.date

Field descriptionDate to which metrics apply. yyyy-MM-dd format, e.g., 2018-04-17.
CategorySEGMENT
Data TypeDATE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.device

Field descriptionDevice to which metrics apply.
CategorySEGMENT
Data Type
Type URLgoogle.ads.googleads.v10.enums.DeviceEnum.Device
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.hour

Field descriptionHour of day as a number between 0 and 23, inclusive.
CategorySEGMENT
Data TypeINT32
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.month

Field descriptionMonth as represented by the date of the first day of a month. Formatted as yyyy-MM-dd.
CategorySEGMENT
Data TypeDATE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.quarter

Field descriptionQuarter as represented by the date of the first day of a quarter. Uses the calendar year for quarters, e.g., the second quarter of 2018 starts on 2018-04-01. Formatted as yyyy-MM-dd.
CategorySEGMENT
Data TypeDATE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.week

Field descriptionWeek as defined as Monday through Sunday, and represented by the date of Monday. Formatted as yyyy-MM-dd.
CategorySEGMENT
Data TypeDATE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

segments.year

Field descriptionYear, formatted as yyyy.
CategorySEGMENT
Data TypeINT32
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.average_cost

Field descriptionThe average amount you pay per interaction. This amount is the total cost of your ads divided by the total number of interactions.
CategoryMETRIC
Data TypeDOUBLE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.average_cpv

Field descriptionThe average amount you pay each time someone views your ad. The average CPV is defined by the total cost of all ad views divided by the number of views.
CategoryMETRIC
Data TypeDOUBLE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.conversions

Field descriptionThe number of conversions. This only includes conversion actions which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions.
CategoryMETRIC
Data TypeDOUBLE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.cost_per_conversion

Field descriptionThe cost of ad interactions divided by conversions. This only includes conversion actions which include_in_conversions_metric attribute is set to true. If you use conversion-based bidding, your bid strategies will optimize for these conversions.
CategoryMETRIC
Data TypeDOUBLE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.interaction_rate

Field descriptionHow often people interact with your ad after it is shown to them. This is the number of interactions divided by the number of times your ad is shown.
CategoryMETRIC
Data TypeDOUBLE
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse

metrics.interactions

Field descriptionThe number of interactions. An interaction is the main user action associated with an ad format-clicks for text and shopping ads, views for video ads, and so on.
CategoryMETRIC
Data TypeINT64
Type URLN/A
FilterableTrue
SelectableTrue
SortableTrue
RepeatedFalse