The AdWords API is no longer supported. Use the Google Ads API instead.

type StatsEstimate (v201809)

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Represents a set of stats for a daily traffic estimate.

averageCpc, averagePosition and clickThroughRate will be null when not defined and clicksPerDay or impressionsPerDay is 0, respectively.


Namespace
https://adwords.google.com/api/adwords/o/v201809

Field

averageCpc

cm:Money

The estimated average CPC.

averagePosition

xsd:double

The estimated average position.

clickThroughRate

xsd:double

The estimated click through rate.

clicksPerDay

xsd:float

The estimated number of clicks, in floating point representation.

impressionsPerDay

xsd:float

The estimated number of impressions, in floating point representation.

totalCost

cm:Money

The estimated total cost.