type CpcBid (v201809)

Service

AdGroupCriterionService AdGroupService CampaignService

Inheritance

Bids

▼

CpaBid CpcBid CpmBid

Manual click based bids.

Namespace: https://adwords.google.com/api/adwords/cm/v201809

Field
`Bids` (inherited)
`Bids.Type`	`xsd:string` Indicates that this instance is a subtype of Bids. Although this field is returned in the response, it is ignored on input and cannot be selected. Specify xsi:type instead.
`CpcBid`
`bid`	`Money` Max CPC (cost per click) bid. At the ad group level, this represents the default bid applicable for keyword targeting on search network. keywords & placements for content targeting. At the ad group criteria level, this is the max cpc bid.
`cpcBidSource`	`BidSource` The level (ad group or criterion) at which the bid was set. This is applicable only at the criteria level. Enumerations `ADGROUP` Effective Bid is Adgroup level bid `CRITERION` Effective Bid is Keyword level bid `ADGROUP_BIDDING_STRATEGY` Effective Bid is inherited from Adgroup Bidding Strategy `CAMPAIGN_BIDDING_STRATEGY` Effective Bid is inherited from Campaign Bidding Strategy This field is read only and will be ignored when sent to the API.

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Last updated 2020-07-21 UTC.